Samsung’s subsidiary Harman has closed a deal that fortifies its position in the premium audio world.
Samsung is already one of the leaders in consumer audio thanks to its subsidiary Harman, which the Korean company acquired in a massive $8 billion deal in 2016. Now, that subsidiary has closed a new deal that will bring some of the most iconic audiophile brands to Samsung’s audio empire.
Samsung has stepped even deeper into the audiophile world and is now the owner of legendary brands like Bowers & Wilkins, Denon, Marantz, Polk, and others. That happened after Harman, a subsidiary of Samsung, acquired Sound United, the former consumer audio business of Masimo. Yes, the same Masimo that had to pay $250 to Apple over its Apple Watch lawsuit.
The $350 million deal, which was first announced in May, will help Samsung expand its already impressive audio brand portfolio.