Amazon sells a ton of Fire TV Sticks, but it actually makes sense.
If you’ve been keeping up with streaming sticks, you’ll know that Amazon is a major player in the industry. Fire TV Sticks are one of the most popular options available, largely thanks to the low price and easy availability, since you can get one almost immediately if you order from Amazon thanks to Prime.
What you might not realize is that there are so many different Fire TV Sticks for sale. I didn’t realize how many existed until I had to review the Fire TV Stick 4K Select, and I was left wondering who was being targeted with this stick. You might think there only needs to be just two on the market — a 1080p and a 4K option. While that might be true, Amazon clearly has a good thing going here or else there wouldn’t be so many new products on the market. I think I know why that is.
Amazon having so many Fire TV Sticks makes sense
Everywhere I look, I see Amazon
One way to create brand recognition is to simply be everywhere you can be. I’d say Amazon has done an excellent job with that, whether it’s online shopping, ebooks, and now TVs. The Amazon brand is very strong, and if you’re looking for a streaming stick, there’s a good chance you’ll open up Amazon to buy one.
