Home GRASP GRASP/China That new car smell isn't so popular in China where Ford employs...

That new car smell isn't so popular in China where Ford employs teams, patents new technology, to snuff it out

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Many car owners search out that new car smell. But not all folks are as enamored with it, especially in China where Ford is going to great lengths to eliminate the aroma. It comes from a combination of chemicals that may not be all that healthy to inhale any way.
There’s something about that smell, that new car smell, said Jeff Diesing a sales consultant at Chelsea Chevrolet Buick outside of Ann Arbor, Michigan.
To people shopping for a new car, it’s almost like they’re sniffing the turkey as it cooks in the oven on Thanksgiving Day, he said.
“It’s very distinctive and, in general, most people like it,” said Diesing, as he got ready for the action to begin on a Black Friday that was expected to be one of the busiest days of the year for suburban Detroit dealership.
The smell of a new car is, in fact, so popular with some motorists that several companies simulate it with an air freshener spray. “Now you can sustain that same scent and feeling for as long as you own your car,” proclaims the Chemical Guys website.
There are some folks who aren’t quite as enamored of the smell, however, especially in China. Some companies, like Ford, are going to great lengths to eliminate the smell, which is comprised of a combination of chemicals that some say may not be all that healthy to breathe in any way.
Fully 10 percent of buyers in China complained about the odors they found in their new cars, according to the 2018 J.

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