The OnePlus X was the company’s first foray into the mid-range market, and launched at a $299 price point.
OnePlus got official with the name of the smartphone earlier this week, and now exec Carl Pei is giving a few additional details on the mid-range smartphone. The OnePlus X was the company’s first foray into the mid-range market, and launched at a $299 price point. But the company soon got away from that market as its set its sight squarely on flagship territory.
In an interview with TechRadar, Pei stated that his company has been looking for a way to re-enter the mid-range market with a new smartphone, but that “we felt like the technology wasn’t really there to be able to create a mid-range product that also lives up to our ‘Never Settle’ philosophy.
