Users browsing the tabs midway down Steam’s front page may notice that Valve has introduced a new section dedicated to highlighting items like demos and free-to-play games.
In brief: Digital storefronts on game consoles and mobile platforms typically feature easily accessible sections highlighting free content. Steam has recently adopted a similar approach, giving demos and free-to-play titles more prominent placement on its storefront. The change is part of a broader response to developers’ increasing focus on free playable promotions.
Users browsing the tabs midway down Steam’s front page may notice that Valve has introduced a new section dedicated to highlighting items like demos and free-to-play games. These recent changes to the storefront are part of Valve’s efforts to help users more easily discover and manage free content.
The new “Trending Free” tab is positioned alongside lists for new releases, top sellers, upcoming games, and discounts, just below the main selections on Steam’s store page.
