It’s the first day of IFA in Berlin, and our team is on the ground looking for the best tech we can find. Here are some notable standouts we saw.
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IFA 2025 has opened to the public and everyone now has a chance to see the latest, greatest, and quirkiest new consumer tech on the market. While this is the first day of the trade show, held each year in Berlin, Germany, the SlashGear team on the ground already had a chance to see and try out sneak previews of some of these innovations earlier this week.
Today, we got to see a lot more, even if it meant elbowing our way through crowds of enthusiasts and families dragging along children who probably hoped they were going to Legoland. In fact, if you happen to be in Berlin, we can’t recommend enough that you visit IFA 2025 and see everything it has to offer, including robot tennis coaches, state-of-the-art kitchen appliances, and digital projectors with jaw-dropping resolution.
With multiple football field-sized halls crammed from wall to wall with booths, it would be impossible to list everything we’ve seen so far, and it’s only been the first day. But here’s a rundown of just a few of the things that stuck out to us as we got up close and personal with IFA’s newest players.Turns out we care more about devices for our pets more than those made for us
Earlier this year, SATELLAI made waves earlier at CES with its satellite-connected tracker collar, which offers AI-driven health and training data for your pet. After all, if we can wear fitness trackers, why can’t our dogs and cats? At this year’s IFA, the brand debuted a slightly scaled-down product, the SATELLAI Collar Go — a smaller, more affordable option. Paired with the activity monitoring is custom-LLM AI coach that provides analysis, alerts, and advice focused on care, nutrition, and general pet health.
Considering how scary it can be when a furry loved one goes missing (or is just doing a really good job hiding under the bed), this device is hard for us to ignore. The SATELLAI Collar Go offers real-time and GPS tracking, as well as instant notifications if your pet leaves a designated « safe zone » (which you can set to a square or round radius). Additionally, it provides « Find Dog » light and audio pings. You can also customize commands and record your own voice, allowing you to verbally tell your pet to get back in the yard for example, from a speaker within its collar.
The collar comes in several colors and is durable, IP68 dust-resistant, and waterproof — so it can handle whatever messes your pet will inevitably find itself in. With 15 days of battery life, you also won’t need to constantly remove and replace your pet’s collar to recharge it. With its smart collar and new Collar Go, SATELLAI is becoming a brand to know when it comes to the coolest tech for pets.We were inspired to see Baseus offer quality headphones
At a flashy, colorful press conference held right before IFA, Baseus debuted a new line of high-quality headphones — the Inspire Series. The three products included in the Inspire roster cover each of the most common ways people like to listen with portable audio: the Inspire XH1 noise-cancelling headphones, Inspire XP1 noise-cancelling earbuds, and Inspire XC1 open-ear earbuds.
