Some additional insight out of today’s Nintendo earnings. The gaming giant offered some key contextual information about Mario’s recent mobile debut. The title has racked up more than 78 million downloads globally, according to the company, pulling in a respectable $53 million or so since it hit iOS in December.
The company puts Super Mario Run ’s conversation rate at “more than 5-percent.” The number is actually considered high given the relatively steep $10 price point in the US — many games a fraction of the price don’t hit that number After all, when pricing was first announced for the title, it sent an internet accustom to paying less than $5 more a mobile game into a bit of a collective freak out.
