Facebook continues its mission to become a „video-first“ company.
Facebook wants be in your TV screen in 2017.
On Tuesday, the network launched new ways to watch videos on your iOS and Android device. You can now watch vertical videos in full-screen, autoplay videos with sound, and watch picture-in-picture while scrolling down your News Feed. In addition, Facebook confirmed the forthcoming launch of TV apps for Apple TV, Amazon Fire TV, and Samsung Smart TV.
Previously, all videos on Facebook’s News Feed autoplayed on silent, and you had to tap on the picture to hear sound. Now, Facebook is giving you the option to autoplay videos with sound that fades in and out as you scroll through the video on your feed.
“As people watch more video on phones, they’ve come to expect sound when the volume on their device is turned on,” Facebook wrote on its company blog .
If your phone is on silent, the videos will autoplay silently, however, and you can disable sound completely by unchecking the “Videos in News Feed Start with Sound” option in your Settings.
When watching vertical videos on your News Feed, you can now tap on it to watch full-screen.
