Spotify added about 10 million members — equivalent to about half of Apple Music’s membership — in less than half a year.
Spotify added 10 million subscribers in five months.
Spotify has hit 50 million paying subscribers, adding 10 million new members in about five months, the music-streaming company tweeted Thursday.
Put another way, Spotify spent less than half a year adding about half an Apple Music .
The growth underscores the consumer shift from buying music outright to paying a fee for all-you-can-access tunes.
