Tag Heuer last week announced its new generation smartwatch, co-developed with Google and Intel. The new Connected Modular 45 timepiece uses an…
Tag Heuer last week announced its new generation smartwatch, co-developed with Google and Intel. The new Connected Modular 45 timepiece uses an Intel SoC, runs Google’s Android Wear 2.0, and is listed with ‚expanded functionality‘. Tag Heuer will also offer a variety of customization options for the new smartwatch and aim to address different market segments with the new product. Furthermore, the watchmaker says that the Connected Modular 45 design could easily fit a mechanical module and be converted into a regular timepiece.
Tag Heuer, Google and Intel formally introduced their first-gen connected smartwatch in late-2015. The wristwatch was the first device of the kind for Tag Heuer and for Intel, and so it was largely a test vehicle for both of them. As it turned out, the Tag Heuer Connected was considered a success by its developers and with the second generation they decided to install a more capable computing platform, a better display and introduce customizable design options. The use of Google Android Wear 2.0 should expand the overall functionality of the new smartwatch, in order to offer more features.
Tag Heuer will offer different configurations of the Connected Modular 45: 11 standard versions available in retail and additional configurations upon request. Each timepiece consists of three key elements which users can mix and match: the watch module, the lugs, and the strap.
