Roku’s streaming devices routinely beat out similar products from the likes of Amazon, Google and Apple.
Roku is ready to go public.
The streaming device maker is seeking $100 million in its initial public offering, according to a filing Friday with the US Securities and Exchange Commission. The company will be listed on NASDAQ under the ticker ROKU.
Roku may not be as recognizable a name as some of its streaming box competitors, which are all monolithic tech companies like Apple, Google and Amazon, but its products routinely slay in CNET reviews and in sales .
Roku declined to comment beyond the filing.
