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Adidas To Pay Equal Bonuses For Men’s And Women’s World Cup

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Adidas announced Friday that any Adidas-sponsored athletes on the team that wins the FIFA Women’s World Cup will for the first time receive bonuses…
Adidas announced Friday that any Adidas-sponsored athletes on the team that wins the FIFA Women’s World Cup will for the first time receive bonuses in the same amounts as their male counterparts, Reuters reports.
The move comes on the heels of a lawsuit between the United States national team and their federation claiming gender discrimination as evidenced by disparities in pay and treatment between the men’s team and the women’s team. Per the lawsuit, players claim they have endured years of institutionalized gender discrimination in addition to lower pay compared to the men. They also point out that their training facilities have been inferior, as has the management of their medical treatments.
The women pointed out that this disparity existed even as their own results on the field had exceeded those of the men.

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