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HBO Go and HBO Now are going away – the names are, anyway

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HBO Go and HBO Now will soon be re-branded as HBO or merged into HBO Max.
If you can’t wrap your head around the differences between HBO, HBO Go, HBO Now and HBO Max, don’t worry, the company is simplifying its service names next month.
First, HBO Go will be dissolved on July 31. Subscribers who have HBO Go through their cable provider will be asked to sign into HBO Max before then, which really makes sense as most HBO subscribers get the newest streaming service for free.
Second, HBO Now will soon just be called HBO. It will still have all the same movies and shows you’d expect from the HBO Now app, but won’t feature the original content the company is making HBO Max.

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