Microsoft will end support for Mixer and has announced a new partnership with Facebook that could extend to Xbox Series X.
Microsoft dropped a bombshell announcement today in the middle of Apple’s WWDC 2020 event: the company will shut down Mixer in July and redirect all traffic to Facebook Gaming.
In an interview with The Verge, Xbox Chief Phil Spencer says the move is going to help gamers get more of what they want to see in a more seamless way and says that the service was struggling to keep pace with Twitch and YouTube.
“We started pretty far behind, in terms of where Mixer’s monthly active viewers were compared to some of the big players out there,” Spencer said. “I think the Mixer community is really going to benefit from the broad audience that Facebook has through their properties, and the abilities to reach gamers in a very seamless way through the social platform Facebook has.
