Google has launched a new initiative called The Matchup which will bring all the local sporting events news all in one place for the fans.
has now launched a dedicated sports hub ‚ The Matchup‘ where sports fans will get all the coverage of local sports in one place. It will showcase professional and college sports news covered by the best local reporters across the US and Canada. The Matchup is a single stop shop for all the news related to local sports. Notably, The Matchup service from Google is similar to that of another premium sports subscription service, The Athletic. For the unaware, The Athletic provides high-quality sports content and in-depth information.