Facebook has denounced the upcoming privacy-related changes in iOS 14 as it will limit its ability to deliver targeted ads for developers and publishers using its Audience Network.
Facebook announced today the key steps it is taking to address major privacy changes introduced by iOS 14. Announced in June, Apple’s latest operating system for iPhone will make it harder for businesses to track user data by preventing apps from collecting those data using Apple’s device identifier without their consent. The social networking giant said it will stop collecting the identifier for advertisers (IDFA) on its apps on devices that are eligible for iOS 14.
