Reddit on Sunday said it has acquired short-form video app Dubsmash, a rival to video-sharing giant TikTok. As part of the purchase, Reddit will …
Reddit on Sunday said it has acquired short-form video app Dubsmash, a rival to video-sharing giant TikTok. As part of the purchase, Reddit will integrate Dubsmash’s video creation tools into the site, „which will empower Reddit’s own creators to express themselves in original and authentic ways,“ the company said in a blog post. It didn’t share financial terms of the deal. „Dubsmash’s mission is to elevate under-represented creators,“ Reddit wrote. „While Dubsmash will maintain its own platform and brand, we also look forward to bringing our teams together to combine the unique creator experience of Dubsmash with the community growth engine of Reddit.
