The Tokyo Olympics head of broadcasting now says that coverage of the Games should attempt to “minimize” the sexualization of female athletes in light of …
The Tokyo Olympics head of broadcasting now says that coverage of the Games should attempt to “minimize” the sexualization of female athletes in light of athlete complaints and demands to change uniform regulations so that female athletes’ bodies are more fully covered. Coverage, Olympic Broadcasting Services CEO Yiannis Exarchos said Monday, should focus on “sport appeal, not sex appeal.” “You will not see in our coverage some things that we have been seeing in the past, with details and close-up on parts of the body,” Exarchos said, according to Fox News. “What we can do is to make sure that our coverage does not highlight or feature in any particular way what people are wearing.” The International Olympic Committee (IOC) does not govern how athletes dress and does not set uniform regulations. According to the IOC’s rules and regulations, the “sole and exclusive authority to prescribe and determine the clothing and uniforms to be worn, and the equipment to be used” is left to members of athlete “delegations on the occasion of Olympic Games.
