The first of the communities, designed and operated by Disney’s theme park division, will open in Rancho Mirage, California.
Disney’s theme park division is developing master-planned residential communities that the company claims will meet demand from fans looking for “new ways to make Disney a bigger part of their lives,” the latest project in the Mouse House’s decades-long efforts to expand into residential development. “As we prepare to enter our second century, we are developing new and exciting ways to bring the magic of Disney to people wherever they are, expanding storytelling to storyliving,” Josh D’Amaro, chairman of Disney Parks, Experiences and Products, said in a statement Wednesday. Disney also operates a community of houses called Golden Oak on Walt Disney World property in Florida.
