Apple’s Vision Pro has sparked conversations about XR as businesses begin exploring the technology’s potential.
Following the successful introduction of Apple’s headline-steeling Vision Pro XR headset, it looks like businesses are gearing up to spend more on extended reality than ever before.
According to a new report by ABI Research, the industrial XR market will reach $60 billion in total revenue by the end of this decade.
This follows around five years of steady growth for the market as more enterprises look to invest in the technology, made popular by the likes of Microsoft’s Hololens.XR headset trends are on the up
Eric Abbruzzese, the research director behind the company that published the report, explains the benefits of using the emerging technology:
“XR training deployments show significant improvements in key performance metrics like retention and repeat training while also improving user experience and satisfaction with the content.