The phenomenon known as ‚Barbenheimer‘ has resulted in a big win for struggling movie theaters.
For the last few years movies have been in peril. The pandemic shut theaters down, and they’re still not fully back to before-time levels. Warner Bros. Discovery, under the leadership of David Zaslav, has cancelled nearly completed films and put cinema history at risk. There’s a two-pronged strike that may last for several more months. Movies need a win, and this weekend they’re getting one.
