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iPhone 15 Launch Buzz Is Off The Hook With Long Retail Lines For Apple’s New Bauble

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There were big lines for Apple’s new USB-C connected iPhone 15 and 15 Pro, the latter of which has the first 3-nanometer chip in a phone.
It seems everyone wants Apple’s new iPhone 15 and iPhone 15 Pro, announced at last week’s Wonderlust event. At least, that’s the perspective that Apple would like to share with everyone. In years past, Apple routinely had huge lines at all of its retail locations at each new iPhone launch, but the company had been pushing customers to use the web. What makes this year so different?
No doubt Tim Cook would like everyone to believe that the crowds are based on the new features and performance of the company’s latest smartphones. Apple’s CEO was out at the company’s Fifth Avenue, New York store yesterday when the new iPhones dropped, greeting a crowd of eager buyers and even posting for photos with fans. After the hubbub died down, Cook tweeted shared some of those photos on Twitter X. To be sure the Fifth Avenue store was full of folks with whom Tim awkwardly posed. A man of the people, no doubt. 
Apple CEO Tim Cook poses for photos at Apple Fifth Avenue (Image credit: Tim Cook, X)
Without a doubt, Apple made some big strides with the iPhone 15 lineup, including USB-C connectors across the newly announced family, including USB 3.

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