It will likely be years before Apple Intelligence has a compelling enough feature set that people will pay for, Bloomberg’s Mark Gurman said in.
It will likely be years before Apple Intelligence has a compelling enough feature set that people will pay for, Bloomberg’s Mark Gurman said in this week’s Power On newsletter. Apple Intelligence is still so new that Gurman expects it will „take three years“ for Apple to create a product that’s worth charging for, and even that „may be the best-case scenario.“
Gurman suggested last month that Apple’s long-term plan is to develop something like Apple Intelligence+, with add-on features that users would pay a monthly fee to access. Apple already has a tiered subscription setup for iCloud, so Apple Intelligence could work similar to that.
iCloud provides 5GB of free storage to all users, but for a fee, iCloud+ subscription plans include more storage and also access to features like iCloud Private Relay.
