The FDA has denied over a million marketing applications for flavored e-liquids.
The U.S. Supreme Court will hear arguments Monday on whether to reinstate a federal ban on sweet-flavored vaping products.
The case centers on the FDA’s efforts to regulate e-cigarettes to fight teen nicotine addiction. Experts say past bans helped drive down „epidemic“ levels of young people vaping in 2019.
In recent years, the FDA has denied more than a million marketing applications for candy-and fruit-flavored e-liquids, targeting products that appeal to minors.
Advocates credit the crackdown and stricter age restrictions with reducing youth nicotine use to its lowest level in a decade.
Still, concerns remain over the continued availability of flavored products, which are often sold online or in unauthorized shops.
Republican President-elect Donald Trump’s administration could take a different approach––he vowed in a September social-media post to „save“ vaping.Industry Criticism of FDA’s Shifting Approval Standards
Sweet flavored vapes remain the most popular among the 1.6 million high school students who vape in the U.S.
Dennis Henigan, vice president for legal and regulatory affairs at the Campaign for Tobacco-Free Kids, warned of the consequences if the Supreme Court rules against the FDA.
