Start United States USA — software Paramount makes the ugliest sweater we've ever seen using ugly Sonic

Paramount makes the ugliest sweater we've ever seen using ugly Sonic

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The marketing genius behind this brilliant idea definitely deserves a raise!
Nowadays, Sonic the Hedgehog has managed to restore his status as the gaming world’s most popular platform mascot after Mario. A big part of his newfound fan base is the wildly popular movies – but the story almost turned out very differently.
When the initial Sonic movie was shown in a first trailer, the gaming world was left gasping for breath. Sonic looked like a mutated freak that could only be recognized if you squinted against a bright light.

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