Delaying Apple Intelligence features shown in ads for the iPhone 16 is unfair and misleading, the class action lawsuit claims.
Apple has been hit with a lawsuit for delaying, and thereby falsely advertising, Apple Intelligence features, Axios reports.
According to the lawsuit filed in the US District Court in San Jose on Wednesday, Apple advertised Apple Intelligence features for the iPhone 16 lineup despite knowing “it could not actually provide the capabilities that it was advertising.” Through its pre-release marketing campaigns, Apple “drove unprecedented excitement” and set a reasonable consumer expectation that these AI-powered features would be available upon the iPhone 16’s release in September, the lawsuit adds.
The case comes just weeks after the company admitted it would need more time to roll out parts of Apple Intelligence.
