Apple is reportedly in talks with Google to use its Gemini AI models as the foundation for its major Siri revamp.
Apple reportedly approached Google to explore developing a custom AI model to serve as Siri’s foundation.
This AI model may already be in training to run on Apple’s servers.
The Cupertino-based firm is said to be developing a version of Siri powered by its models and a second version that runs on third-party technology.
Apple has long been trailing behind its competitors in the AI space. In fact, the company was expected to launch a revamped version of Siri powered by AI this year, but that initiative was delayed by a year due to setbacks. Despite its struggles, CEO Tim Cook recently announced the company would ramp up its AI investments. In a “if you can’t beat them, join them” type of approach, Apple may be considering turning to Gemini for help.
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