Google monitors your online activity, location, and ad preferences. Don’t like it? These are the accounts settings I adjusted to reclaim my privacy.
Where you lead, Google will follow. The company can log your searches, watch history, and activity across various services, and while that might sound handy for looking back at your browsing history or revisiting a previous trip, it feels a little Big Brother to me. As a result, I’ve changed a few settings on my Google account to keep that monitoring in check.
Google uses this data to give you „more personalized experiences“, which can include faster searches, but also „more helpful app and content recommendations.“ That’s basically code for „we use your search, app, and map data to serve you ads.“
You can head to Google’s My Activity dashboard to view your data, but I use the Data & privacy section of my Google account dashboard to make changes, since it also gives me easy access to Personalized ads settings, for some extra privacy management. Even if you don’t change much, this is a great way to see what information Google has on you, and start fighting back.Control Google Activity Tracking
If you use Google Search or any Google-owned apps, your activity will be tracked under the Web & App Activity section. From this screen, I use the drop-down menu and choose Turn off to immediately stop Google from tracking my activity. If you select Turn off and delete activity, it will disable the feature but also wipe all previously saved information from Google’s servers.
If you’d rather get rid a bunch of data from a specific Google service, you can also select that app (like Maps, Search, News, Play, etc.) from this menu. For example, I chose Google News, which then shows a timeline of all my activity with the service. I can then go through and click the X icon to remove something. Otherwise, use the drop-down menu in the top-right to delete a specific subset (or all) activity for the app.
