Gen Z or older, it doesn’t matter: the two needle drops in ‚Stranger Things‘ reignited interest in Prince’s music catalog.
Whether you loved or hated Stranger Things, one thing it’s done is get people listening to Prince again.
Per Variety, the late artist’s 1984 hits “Purple Rain” and “When Doves Cry” surged in global streams on Spotify by 243 percent and 200 percent, respectively. For the Gen Z demographic specifically, the two tunes were boosted by 577 percent for “Purple” and 128 percent for “Doves.” And they’re not the only ones: the outlet reported streams for Prince’s entire discography have shot up by 190 percent overall, with an 88 percent rise in Gen Z streams.
The Oscar-winning Purple Rain soundtrack album was highly regarded upon release and considered one of the greatest albums ever made, and neither of the two songs has been used in a TV show since Prince’s film of the same name.
