Driven by big viewership gains on the NFC side, the NFL continued its strong TV ratings momentum throughout the first weekend of the playoffs.
Driven largely by big viewership gains on the NFC side of the bracket, the NFL continued its strong TV ratings momentum throughout the first weekend of the playoffs.
The league reported, citing Nielsen data, that the opening round of the playoffs collectively averaged 28.4 million viewers, which represents a 12 percent jump from last year. In fact, each game individually was an improvement over last season’s corresponding time slot.
The biggest year-over-year jump was Fox’s late-Saturday game that saw the Dallas Cowboys outlast the Seattle Seahawks, which drew 29.
