Xiaomi captured the second spot in global smartphone sell-through volume in August 2024 outperforming Apple. For those unfamiliar, the sell-through volume refers to the actual number of units sold to end customers, not just what was shipped to retailers. The data comes from market research firm Counterpoint’s Smartphone 360 Monthly Tracker. Notably, this is the […]
Xiaomi captured the second spot in global smartphone sell-through volume in August 2024 outperforming Apple. For those unfamiliar, the sell-through volume refers to the actual number of units sold to end customers, not just what was shipped to retailers. The data comes from market research firm Counterpoint’s Smartphone 360 Monthly Tracker.
Notably, this is the first time Xiaomi has occupied the second spot after 2021. You can get a better idea of how the sell-through volume of products from Xiaomi, Apple, and Samsung changed in the last three years from the image below.
Start
United States
USA — IT Xiaomi outgrows Apple, becoming the world’s second-largest smartphone maker