Home GRASP/China WeChat users send 46 billion digital red packets over Chinese New Year

WeChat users send 46 billion digital red packets over Chinese New Year

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NewsHubBEIJING: Users of WeChat sent around 46 billion electronic red packets – digital versions of traditional envelopes stuffed with cash – via the Chinese mobile social platform over the Chinese New Year period, the official Xinhua new agency reported on Saturday.
China has a long tradition of giving red packets during the Chinese New Year, which fell on Jan 28 this year.
Internet giants such as Alibaba Group Holding have promoted the use of virtual red packets, also known as « hongbaos », to grow business in the country’s booming mobile payment market.

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