Oculus VR cuts Rift and Touch bundle price to £598. Does away with the standalone headset.
Oculus VR has cut the price of its Rift headset and Touch Controllers bundle by £149, but in doing so quietly removed the option to buy the headset alone. Facebook-owned Oculus has announced that it is cutting nearly £150 from the recommended retail price of its Rift headset and Touch Controller bundle, with the new price live now.
Announced during the Game Developers Conference this week, the price cut sees the cost of the Rift and dual Touch Controller bundle package cut from £749 to £598 – a reduction of £149, or roughly 20 percent, taking it to the same price previously charged for the headset alone. For those who already own a Rift headset but not the motion-tracking Touch Controllers, which launched later, the price has been cut from £189 to £99 – a drop of £90 or an impressive 48 percent.
While the price cuts – which Oculus VR’s Nate Mitchell has positioned as part of the company’s progress in ‘ making PC VR as affordable as possible ‘ and absolutely not the result of lacklustre sales, the company’s recent legal troubles, nor flagging consumer interest – are to be welcomed, the news does come with a downside: the company has quietly done away with the Oculus Rift as a standalone device.