Things are going well for Krablr, the crab pricing messaging app for millennials. Yet now that the app has managed to attract millions of crab lovers the..
Things are going well for Krablr , the crab pricing messaging app for millennials. Now that the app has managed to attract millions of crab lovers the company faces more scrutiny. That’s why Krablr CEO Paul Paulson Black III just released the company’s first ever diversity report detailing the demographics of its employees.
“We fully recognize that our millions of daily active users expect us to set a positive example. They don’t just want to stuff their face with fresh crab,” he told us.
The startup has a predominantly white and male workforce, according to the report, with 37.1 percent female employees — of whom only 16.4 percent are in a tech role.
“Hey, at least we did better than Uber,” Paulson Black III told TechCrunch. And it’s true that Krablr beats Uber’s gender breakdown by one percentage point.
When it comes to race, 55.7 percent of Krablr is white, 28.6 percent Asian, 7.2 percent black, 5.6 percent Latinx and 2.9 percent two or more races.
Frankly, this is yet another dismal performance by a technology startup. And one that fails to be reflective of the diverse population of crab consumers around the world. Krablr advisor John Blarggs was in the room during our interview and couldn’t stop rolling his eyes. We share his sentiment entirely.
When we made these points, Paulson Black III shifted uneasily in his designer office chair, and said the leadership has recently hired an external consultancy to look into whether or not it should relocate its Friday beer-pong team-bonding sessions at ‘The Saucy Mermaid’s Tail’ to somewhere less douchey.
“We’re open to looking less like a bunch of stupidly successful dudebros,” he added.
