Home GRASP/Korea Complete de-noodlisation: Kim’s cold noodle dish sells out in Seoul

Complete de-noodlisation: Kim’s cold noodle dish sells out in Seoul

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Demand for North Korea’s signature dish has spiked in South Korea after it was on the menu at the historic leaders summit
At Seoul’s Nampo Myeonok noodle bar, the owner was rushed off her feet, shouting at a long queue of hungry punters that she was clean out of “Pyongyang naengmyeon”.
“You’ll have to wait around 40 minutes” for the broth to boil, she told the line snaking out of her door on Saturday.
Demand for North Korea’s signature dish peaked all over the South’s capital after it was featured on the menu at Friday’s historic inter-Korean summit and became a surprise talking point.
A cold noodle dish served in a cool mild broth, Pyongyang naengmyeon is generally garnished with pieces of meat and vegetables.
The long buckwheat noodle strands are usually cut with a pair of scissors to simplify the eating process.
The dish is already popular in the South but many saw the summit as a good excuse to indulge.
Thousands posted photos of the noodles they slurped down for lunch on Instagram with hashtags including #summit and #peacenaengmyeon.

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