Home United States USA — IT Despite bigger ambitions, Google is still an ad business

Despite bigger ambitions, Google is still an ad business

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As we already know, Google’s parent company Alphabet makes the bulk of its money from ads. We also learned in quarters past that revenue from its non-Google pro…
As we already know, Google’s parent company Alphabet makes the bulk of its money from ads. We also learned in quarters past that revenue from its non-Google projects, which it calls « Other Bets, » have been growing at a slow, steady rate. From the company’s just-released first quarter earnings report, this trend hasn’t changed. Alphabet made about $31.1 billion this period, a 26 percent from the same quarter last year. Of this, about $26.6 billion were from ads, while $150 million were from Other Bets. Its income from its « other revenues » segment, which covers things like hardware sales, Play Store earnings and YouTube Red or Google Cloud and Drive subscriptions, also increased from the same quarter last year to about $4.3 billion.
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