More and more people are buying iPhone 8 and iPhone 8 Plus than the « super premium » iPhone X in the US, a new survey has revealed.
SAN FRANCISCO: More and more people are buying iPhone 8 and iPhone 8 Plus than the « super premium » iPhone X in the US, a new survey has revealed.
According to the research group Consumer Intelligence Research Partners (CIRP), iPhone 8 made up 23 per cent of iPhone sales in the first quarter of 2018 and iPhone 8 Plus registered 21 per cent.
« The iPhone X trailed at 16 per cent, down from 20 per cent the previous quarter, » CNET reported on Tuesday, citing the survey’s findings.
The survey also showed a trend among respondents toward buying past years’ iPhones.
« During the same months of 2017, the brand new iPhone 7 and iPhone 7 Plus accounted for nearly 70 per cent of iPhone sales. This year, a lot more people are buying iPhones from one, two and even three years ago, » the report noted.
Apple will announce its next quarterly earnings report on May 1.
In March, a top analyst with asset management firm Piper Jaffray said that unlike what Apple had expected, the response to iPhone X has been lukewarm as many existing users believe that the device is too expensive.
« According to Apple news site PED3.0, Michael Olson, a senior researcher with Piper Jaffray found that 44 per cent people who didn’t upgrade said that they baulked at the idea because their current ‘iPhone works fine’, » Fortune reported.
More than a third of the respondents said that the iPhone X, which starts at $999, is too expensive.
« And eight per cent said they would have upgraded if the new phone had a larger screen, » the report added.
Ming-Chi Kuo, an analyst with KGI Securities, said in March that the Cupertino-headquartered company would cease production of iPhone X mid-year.
Apple is reportedly gearing up to introduce three new iPhones in 2018 and one of them will be more popular than the others, according to Kuo.
