“I want to apologize,” the Facebook executive wrote last Friday in a note to staff. “I recognize this moment is a deeply painful one…
“I want to apologize,” the Facebook executive wrote last Friday in a note to staff. “I recognize this moment is a deeply painful one — internally and externally.”
The apology came from Joel Kaplan, Facebook’s vice president for global public policy. A day earlier, Kaplan had sat behind his friend, Judge Brett Kavanaugh, President Trump’s nominee for the Supreme Court, when the judge testified in Congress about allegations he had sexually assaulted Christine Blasey Ford in high school. Kaplan’s surprise appearance prompted anger and shock among many Facebook employees, some of whom said they took his action as a tacit show of support for Kavanaugh — as if it were an endorsement from Facebook itself.
The unrest quickly spilled over onto Facebook’s internal message boards, where hundreds of workers have since posted about their concerns, according to current and former employees. To quell the hubbub, CEI Mark Zuckerberg explained in a widely attended staff meeting Sept. 28 that Kaplan was a close friend of Kavanaugh’s and had broken no company rules, these people said.
Yet the disquiet at Facebook has not subsided. This week, employees kept flooding company forums with comments about Kaplan’s appearance at the hearing. In a post Wednesday, Andrew Bosworth, a Facebook executive, appeared to dismiss the concerns when he wrote to employees that “it is your responsibility to choose a path, not that of the company you work for.” Facebook was holding another staff meeting Friday to contain the damage, said the current and former employees.
The internal turmoil at Facebook — described by six current and former employees and a review of internal posts — illustrates how divisions over Kavanaugh’s nomination to the Supreme Court have cascaded into unexpected places and split one of the world’s biggest tech companies.
Kaplan’s show of support for Kavanaugh hits a particularly sensitive spot for Facebook. It has been weathering claims from conservatives and Trump that Facebook is biased against conservative websites and opinions. The company has denied this, saying it is a neutral platform that welcomes all perspectives. By showing up at Kavanaugh’s side, Kaplan essentially appeared to choose a political side that goes against the views of Facebook’s largely liberal workforce.
Many employees also viewed it as a statement: Kaplan believed Kavanaugh’s side of the story rather than Blasey’s testimony. That felt especially hurtful to Facebook employees who were also sexual assault survivors, many of whom began sharing their own #MeToo stories at the company.
The tensions add to a litany of other issues that have sapped employee morale. In the past few weeks alone, the company has grappled with the departures of the co-founders of Instagram, the photo-sharing app owned by Facebook, plus the disclosure of its largest data breach ever and continued scrutiny of disinformation across its network before the midterm elections.
“Our leadership team recognizes that they’ve made mistakes handling the events of the last week and we’re grateful for all the feedback from our employees,” Roberta Thomson, a Facebook spokeswoman, said in a statement Thursday.
The latest trouble began last week, with the testimony of Blasey and Kavanaugh in Congress. As Kavanaugh testified, one face stood out to Facebook employees: Sitting two rows behind the judge was Kaplan, a former senior adviser to George W. Bush who had joined the company in a policy role in 2011 and heads the social network’s Washington office. He had been hired to help counterbalance Facebook’s perception as left-leaning.
Tweets about Kaplan at the hearing immediately began circulating among Facebook message boards. Many employees had one query: Why was Kaplan there, front and center?
“Let’s assume for a minute that our VP of Policy understands how senate hearings work,” one program manager said in a post about Kaplan that was reviewed by the Times. “His seat choice was intentional, knowing full well that journalists would identify every public figure appearing behind Kavanaugh. He knew that this would cause outrage internally, but he knew that he couldn’t get fired for it. This was a protest against our culture, and a slap in the face to his fellow employees.”
“Yes, Joel, we see you,” the employee added.
Facebook executives knew they had a serious problem on their hands, said the current and former employees. That led to the apology from Kaplan, a Marine who once clerked for two conservative justices.
In the note addressed to his policy group, Kaplan wrote, “I have known Brett and Ashley Kavanaugh for 20 years. They are my and my wife Laura’s closest friends in D. C. I was in their wedding; he was in ours. Our kids have grown up together.”
“I believe in standing by your friends, especially when times are tough for them,” Kaplan added in a later post.
At the Sept. 28 staff meeting, Zuckerberg defended Kaplan’s appearance as a personal decision that did not violate company rules. Zuckerberg also said he trusts Kaplan’s judgment, even though he himself would most likely not have chosen to attend the hearing, said two people who were at the meeting.
The messaging backfired. Some employees — particularly women — said it came across as if Zuckerberg was shrugging off Blasey’s comments about sexual assault, saying that the CEO’s remarks had caused “stress and trauma” and were “painful to hear.”
Many female employees were also upset that Sheryl Sandberg, Facebook’s chief operating officer, who has made women’s issues a personal project, did not publicly say something about Blasey and sexual assault. Kaplan is known as a friend of Sandberg’s, with the two having met at Harvard, which both attended.
Sandberg posted internally last Friday, writing, “As a woman and someone who cares so deeply about how women are treated, the Kavanaugh issue is deeply upsetting to me.” She added, “I’ve talked to Joel about why I think it was a mistake for him to attend given his role in the company.”
In one internal Facebook group that is designed to support female employees, dozens of women this week posted accounts of their own struggles with sexual assault.
