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WATCH: Serena Williams’ Bumble Super Bowl Commercial 2019

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The ball is in Serena Williams’ court in a new Super Bowl commercial for Bumble.
When Serena Williams pops up on your TV screen tonight, it won’t be because she’s competing in another US Open. This time, the athlete is starring in a Super Bowl commercial for none other than the dating app, Bumble. She’s here to share an empowering message in an ad called “The Ball is in Her Court”.
In a recent interview with People, Williams said, “It’s important to seize opportunity… It’s really all about making the first move, not just in love but in life as well. And you can’t make the first move unless you seize it. You decide you’re gonna take it. For me it’s really important to do that.”
The commercial is a compilation of moments when Williams seized the opportunity– exactly what she’s empowering women to do with the Bumble app.

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