EA has rebranded its two services EA Access and EA Origin into a single overarching service called EA Play.
EA is rebranding its two subscription services, EA Access and EA Origin, into a single new service called EA Play… yes, EA’s using the name of its annual event as a name for its subscription service now. If that already wasn’t confusing enough, EA still plans on offering a more premium service, called EA Play Pro, that replaces EA Origin Access Pro. According to a blog post on EA’s website, the change will mostly be aesthetic, and the premium services will retain most of their features like the 10% discount, early access to future releases, and EA Vault. As other outlets have pointed out, it’s similar to what HBO did back in June when parent company WarnerMedia eliminated HBO GO and HBO Now and replaced them with HBO Max and an app simply called HBO.
