The wait is over! Shop Selena Gomez’s Rare Beauty makeup products here.
When you’re ready, come and get it. After months of anticipation, Selena Gomez’s new Rare Beauty makeup brand is finally available to shop both at Sephora (online and in stores) and at RareBeauty.com. The 28-year-old superstar’s mission-driven cosmetics company is launching with close to 20 different products in a wide range of colors; its Liquid Touch Weightless Foundation ($29) and Liquid Touch Brightening Concealer ($19) are both launching with an impressive 48 shades. Also available are a liquid eyeliner, liquid blush (in eight shades, four dewy and four matte), tinted lip balm (in eight shades), liquid highlighter (in eight shades), matte liquid lipstick (in 12 shades) and a brow pencil and gel duo (in eight shades). Rare Beauty is also offering several skincare products to start, including an illuminating primer, a setting mist and blotting papers, along with two makeup brushes — one for foundation, the other for concealer.
