Amazon launched Echo Frames through its Day 1 Editions program in 2019. Now, the company is adding a new plan called Build It that allows …
Amazon launched Echo Frames through its Day 1 Editions program in 2019. Now, the company is adding a new plan called Build It that allows customers to vote via preorder for which devices they’d like to see Alexa work with next. The company will periodically present new concepts to customers for preorder, Amazon said Wednesday in a blog post. Each concept will have a goal number of preorders. If the idea reaches that number within 30 days, Amazon will build it (see what they did there?) and the customers will be charged for their order when it ships at a special lock-in price. What if a concept flops? If an idea doesn’t get enough preorders, Amazon won’t charge anyone who placed an order.