If you’re interested in blogging, then take a look at the best blogging platforms we picked and tested
The popularity of blogging (which originally derives from ‘personal web log’) continues, whether for profit, or just to have a voice on the web, since over a decade ago when it first captured the internet as the ‘next big thing’. Some blogs are standalone sites, but others are a more personal section that fits into a larger, corporate web site. In order to blog, a blogging platform is required, which takes care of formatting the content in the form of text and images, and provides a framework for getting it onto a website. The blogging platform also makes it easier for a search engine to categorize the blog entries, and to be able to take advantage of marketing and advertising opportunities. So before you start cranking out posts, and welcoming your virtual visitors from around the world, you need to choose the best blogging platform to suit your needs. Check out these great options. Ask any old-time blogger about what platform they started their blog with, and chances are they’ll answer that it was Blogger. To this day, Google’s offering in the blogging space still retains several advantages, including that your existing Google account already means you have a Blogger account. A broke startup blog will appreciate that it is free to use, and it will even provide the blogspot.com domain name, as well as the option for a custom domain name. It is also one of the easier platforms to use, and provides a choice of templates that can be flexibly modified. As it is a Google offering, it easily integrates with other Google products, including Google Analytics that can provide information about your website’s visitors that should be used to help grow traffic. Also, your blog can be integrated with Google’s Adsense, that will analyze your content, and display relevant ads to monetize your blog, so you can pay for the coffee as you sit in Starbucks and blog into the night.
