The $1-$1.50 upcharge is novel in the U.S., but has been the norm in Europe for years
Those going to see “The Batman” this weekend at America’s largest theater chain may notice that prices for a movie ticket are more expensive than if you chose to see, say, “Dog.” On Tuesday’s earnings call, AMC CEO Adam Aron revealed that “The Batman” tickets are being sold at “slightly higher” prices compared with other movies playing in the same theater at similar times (via EW). A quick look at online sales for “The Batman” in Los Angeles show that tickets are roughly $1.50 more than comparable screenings for other films at the same time. In other smaller markets, tickets for “The Batman” are $1 more than comparable screenings at the same location.
