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The Fox News Channel’s loss of top-rated host Tucker Carlson has apparently become Newsmax’s gain.
Newsmax said its 8 p.m. audience nearly doubled Monday, reaching 531,000 viewers, based on Nielsen figures. The following night, the number rose to an average 562,000 viewers, a five-fold increase from the previous week.
Newsmax airs “The Balance” hosted by Eric Bolling, a former Fox News personality, in the 8 p.m. slot.
“The Nielsen numbers showing a surge in our audience only tell part of the story,” Newsmax said in a Wednesday statement. “We are seeing an additional boost in our internal numbers across OTT platforms of an additional 60% in audience above the cable/satellite reach.
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USA — mix Newsmax reports surge in viewers after Tucker Carlson’s exit from Fox News