Google’s new era of Search will implement generative AI capabilities, enabling it to unlock more complex questions.
The Google IO 2023 event was filled with a plethora of AI announcements. The company left no doubt that AI is its central focus moving forward. One of those announcements included how Google is continuing to develop its search engine, with generative AI reimagining what it can do.
Google’s new era of Search will implement generative AI capabilities to unlock new types of questions never imagined possible before. This new way of searching is said to « take the work out of searching, » making the process faster while giving new viewpoints and insights along the way. It all begins with Search Labs, which anyone can sign up to access and test out.
Google Search is not the same as Google Bard, however. Bard is a chatbot that can be used to hold conversations, much like a human, and its intended use is for collaboration.
