If Samsung doesn’t start spicing up its increasingly minimalist design soon, people won’t even have to leak its flagships anymore.
When was the last time you were genuinely excited about a Samsung Galaxy S design? Not a new camera sensor, not a fancy titanium frame, but the design itself. I’d argue that it probably hasn’t been since the Galaxy S21 series, maybe even the Samsung Galaxy S10, if you wanted something truly unique. Since then, Samsung’s Galaxy S flagships have begun to blend in more and more, keeping almost the same design from one year to the next.
Is that a bad thing? Well, no, not really — at least not if you like the current Galaxy S24 design. Is it an exciting thing? No, it’s not that either. Instead, we could probably guess what the Samsung Galaxy S30 will look like over half a decade from now.Where did the personality go, Samsung?
If you gave a kid a crayon and told them to draw a cell phone, they’d probably stumble into a Samsung Galaxy S24. Or, at least, that’s what they’d draw if you specifically told them not to draw an iPhone. It probably wouldn’t matter if they’d seen a Galaxy S24 before, as the design hasn’t changed in a while, nor does it have any particularly defining features.
At this point, Samsung’s flagships are simple glass rectangles with a few cameras on the back. Each Galaxy S24 camera gets its own little circular housing on the back of a muted panel of Gorilla Glass Victus 2 (or Gorilla Armor), and that’s where the personality ends. Sure, they’ll probably land among the best camera phones, but not necessarily the best-looking camera phones.
