Also: the media landscape is currently evolving.
As I am sure any even casual observer of the NFL is aware, tonight’s Wild Card matchup between the Kansas City Chiefs and the Miami Dolphins will be available exclusively* on NBC’s streaming service, Peacock. They had previously streamed an NFL game on December 22nd (a pretty entertaining Bills-Chargers matchup).**
There have been several recurring observations I keep encountering on this topic. The first, it’s a money grab! (or some version thereof). To which my brain invariably goes: no kidding. The notion that the NFL specifically, not to mention entertainment companies in general, exist for any other reason than to make money is just silly. Of course, they are going to try and find new ways to make more money.
A second one is, what is Peacock, anyway? This is not an unfair question, insofar as it is a second-tier, at best, streamer. It isn’t Netflix, Hulu, or YouTubeTV. So, I ask, what better way to make your product a household name than to attach yourself to the biggest single entertainment product in the United States? Even the annoyed people are talking about Peacock.
