New shopping tool will help you compare products at a glance
Chrome on desktop is set to receive a new series of AI-powered features across several updates that aim to help people find products on the internet. There will be three in total with the first one being a change in how Google Lens functions allowing it to behave similarly to the Pixel 8’s Circle to Search.
According to the announcement, pressing the tool’s icon in the browser’s URL lets you select an onscreen object. Clicking something highlights it and visual matches will roll in from a side panel as a Google Search result. The company states users can then use multisearch to further refine the inquiry “by color, brand, or another detail”. And thanks to Gemini, you can ask “follow-up questions to dive deeper into a topic.”
You might also receive an AI Overview where relevant information is collected and presented as text although its appearance depends on what you ask.
