Home United States USA — IT FTC's New Click-To-Cancel Rule Is A Killshot For Convoluted Subscription Cancellations

FTC's New Click-To-Cancel Rule Is A Killshot For Convoluted Subscription Cancellations

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When subscription scams are outlawed, only outlaws will have subscription scams.
Are you familiar with the concept of « negative option marketing »? It refers to a class of customer interaction where a customer’s failure to take an affirmative action, such as denying an offer, is taken as assent to be charged for services or goods. It’s like if I came by and shouted « cut your grass for a thousand bucks?! » outside your house, and then sent you a bill when you didn’t answer.
This type of thing has been heavily regulated by the US’ Federal Trade Commission since the initial establishment of the ‘Negative Option Rule’ way back in 1973, but said rule has been amended many times since as clever cheaters devise new ways to deprive hard-working Americans of their dollars.

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